There has been major change in education technology (edtech) in the past few years. Traditionally, Simplilearn, UpGrad, and Emeritus have mainly focused on individual students by providing courses to improve their skills.
But due to the progress of AI and more GCC demand, edtech giants are paying more attention to earning money from businesses rather than individual users. This change is meant to address the new goals of businesses that are interested in training their employees in response to technological shifts.
Simplilearn is now relying mostly on partnerships with other businesses.
Simplilearn, an international leader in online learning, sees that organizations are needing their employees to learn AI and other modern technologies. In order to meet this need, Simplilearn has linked up with Gulf Business Machines (GBM) to give their employees customized training courses. Such programs engage in AI, cloud computing, data science, and cybersecurity to give workers the capabilities they need to support digital transformation.
In the last six months, Simplilearn helped over 50,000 employees improve their skills in twelve countries, and most of them were from India, followed by the USA, Thailand, and Oman. The B2B part of the company’s business accounts for 25-30% of total revenue currently and aims to grow to at least 40% by the end of next year.
The company is passionate about corporate training.
In addition, UpGrad is also switching its focus to corporate training to benefit from the high level of demand for AI and digital abilities. The company works with educational institutions from all over the world to give professionals the opportunity to develop their ability in data analytics, digital marketing, and product management.
Practically three-quarters of UpGrad’s business (70 percent) revolves around single users, and the rest (around thirty percent) is related to the B2B segment. The business wants to offer services that help companies supporting the upskilling of their employees.
Emeritus’s progress worldwide
Emeritus has achieved major growth in its enterprise business this year, reporting a more than 100% yearly rise in FY23. Many of the companies partnering with the firm now represent much of its revenue since they want to provide their employees with technology and AI courses.
Being present across the globe and offering a wide variety of courses helps Emeritus support companies seeking to improve their employees’ skills. Because the company concentrates on offering high-quality training programs, it has expanded its role in the business training field.
There is an increase in demand for food from the GCC countries.
Having Global Capability Centers is now seen as a key element in a company’s plan for progress and lower costs. Such centers have equipped teams responsible for technology, research, and helping customers. The aim of expanding or building GCCs by companies has led to a greater demand for workers familiar with using AI and advanced technologies.
Simplilearn, UpGrad, and Emeritus are taking advantage of the demand by giving specialized training to GCCs. They are meant to help staff members learn what they need to adopt digital strategies and introduce new ideas at work.
Conclusion
Because of AI innovation and the widespread use of GCCs, corporate training is now livelier than ever. Simplilearn, UpGrad, and Emeritus are, among others, leading this change by making updates to their strategies that match the current requirements of organizations and professionals. By working on B2B revenue and special training courses, these companies play a key role in digital workforce development.